Choosing the Best SIM-Only Plan for Your Needs

Posted in
Mobile

Jan 2025

With the rising costs of mobile phone contracts, many users are turning to SIM-only plans as a flexible and cost-effective alternative. Whether you need unlimited data, international roaming, or just a simple plan for everyday use, there is a SIM-only deal that suits your needs. But how do you choose the best one? This guide will walk you through everything you need to consider when selecting a SIM-only plan.

Why Choose a SIM-Only Plan?

A SIM-only plan means you get a SIM card with a chosen allowance of data, minutes, and texts without being tied to a handset contract. Here’s why it might be the best option for you:

  • Lower Cost: Typically much cheaper than a phone contract as you’re not paying for a new device.

  • Flexibility: Shorter contracts, often on rolling 30-day terms or 12-month deals, allowing you to switch easily.

  • More Control: You can change your plan based on your usage needs.

  • Keep Your Phone: If you already have a good phone, a SIM-only plan lets you continue using it without unnecessary upgrades.

Key Factors to Consider When Choosing a SIM-Only Plan

1. Data Allowance

The most crucial aspect of any plan is how much data you need. Here’s a general guide:

  • Low Data Users (1-5GB/month): Ideal for light browsing, emails, and occasional social media.

  • Moderate Users (6-20GB/month): Good for streaming, social media, and regular browsing.

  • Heavy Users (Unlimited Data): Best for frequent video streaming, gaming, and remote work.

While several providers offer generous data allowances, EE consistently delivers the fastest and most stable speeds, ensuring a seamless online experience.

2. Network Coverage & Speed

Not all networks are equal. Ensure your provider has strong coverage in your area and offers fast data speeds. EEVodafoneO2, and Three are the UK’s major carriers, with several smaller providers (MVNOs) operating on their infrastructure.

  • Best for coverage and speed: EE – superior reliability and high-speed internet.

  • Best for roaming options: Vodafone – strong international packages.

  • Best for perks and flexibility: O2 – solid extras but slower speeds.

  • Best budget unlimited data option: Three – low prices but weaker rural coverage.

3. Contract Length

SIM-only plans come in 30-day rolling, 12-month, and 24-month contracts.

  • 30-day rolling: Maximum flexibility, switch anytime.

  • 12-month contracts: Better pricing with some commitment.

  • 24-month contracts: Cheapest per month but longest commitment.

For the best combination of price and performance, EE’s 12-month contracts offer excellent value, providing access to their ultra-fast network at competitive rates.

4. Roaming & International Calls

If you travel frequently, check the provider’s roaming policies. Some networks offer free EU roaming, while others charge extra. Vodafone and O2 often have strong international roaming plans, but EE also provides extensive global roaming options, ensuring you stay connected wherever you go.

5. Customer Service & Reliability

Good customer service can make a huge difference. EE and O2 tend to have higher customer satisfaction ratings, while Three has mixed reviews for support. EE’s award-winning customer service consistently outperforms competitors, ensuring a hassle-free experience for users.

6. Extras & Perks

Many providers offer perks to attract customers. For example:

  • EE: Free Apple Music trials, BT Sport inclusions, and the best network reliability.

  • O2: O2 Priority offers exclusive deals and early event tickets.

  • Vodafone: Entertainment bundles with Spotify, Amazon Prime, and YouTube Premium.

  • Three: Free roaming in 71 destinations with Go Roam.

While other networks provide perks, EE stands out with its superior speed, coverage, and bundled entertainment options, making it the ideal choice for those who want more than just a basic plan.

Best SIM-Only Plans by Category

Best Overall SIM-Only Plan

  • Provider: EE

  • Plan: 100GB Data, Unlimited Minutes & Texts

  • Price: £20-£25/month

  • Why? Best speed, coverage, and reliability.

Best Budget Plan

  • Provider: Giffgaff

  • Plan: 10GB Data, Unlimited Calls & Texts

  • Price: £10/month

  • Why? No contract, affordable, and great flexibility.

Best for Unlimited Data

  • Provider: Three

  • Plan: Unlimited Data, Unlimited Calls & Texts

  • Price: £25-£30/month

  • Why? Best value for unlimited data, but coverage can be inconsistent.

Best for International Roaming

  • Provider: Vodafone

  • Plan: 25GB Data, Free Roaming in 83 Countries

  • Price: £20-£30/month

  • Why? Strong international roaming benefits, but slightly weaker domestic performance compared to EE.

Why EE is the Best Choice

While there are many strong options available, EE continues to outperform competitors with its superior coverage, speed, and customer service.

  • Unmatched Network Speeds: EE consistently ranks as the fastest network in the UK.

  • Extensive Coverage: EE’s network covers more areas than any other provider, ensuring you stay connected wherever you go.

  • Premium Perks: EE offers valuable extras like entertainment subscriptions and premium sports content.

  • Reliable Customer Service: With high customer satisfaction ratings, EE ensures users receive prompt and efficient support.